The PyeongChang 2018 bid committee presented its bid to the Olympic Family Friday at the 29th Olympic Council of Asia (OCA) General Assembly in Guangzhou, China.
Yang Ho Cho, Chairman and CEO of PyeongChang 2018 said, “a Winter Games in PyeongChang will create a new market for winter sports in Asia, home to 60 per cent of the world’s population. It would be an honour for us to host the Winter Games in 2018, and we would commit to creating Asia’s first long-term and sustainable winter sport legacy, offering the Olympic Movement and winter sports new growth and new potential, a world of ‘New Horizons'”
The bid committee also highlighted how it is fulfilling its commitments to the International Olympic Committee (IOC) by continuing to expand PyeongChang’s international “Dream Programme” – an initiative that aims to increase the number of participating NOCs in the Winter Games to 100 by 2018 by inviting children from around the world to PyeongChang to experience winter sport for the first time. So far 806 children from 42 countries have participated in the “Dream Programme” with 290 children coming from 15 countries in Asia.
PyeongChang 2018 announced additional programs it plans to introduce ahead of the 2018 Games to help NOCs prepare for the Winter Games. Should PyeongChang host the 2018 Games, the bid committee said it would introduce the special PyeongChang NOC Visitation Programme. Starting in 2012 the program will offer each NOC the opportunity to send representatives to PyeongChang once a year to advise the organizing committee about the NOC’s requirements and needs to aid in their Winter Games preparations.
PyeongChang 2018 also announced The Best of Korea initiative – a promise to bring many of Korea’s most exciting entertainment opportunities such as restaurants, shopping malls, cultural attractions and museums to PyeongChang for people to enjoy during the Games.