Sochi 2014 preparations “are going in strict accordance with plans”, said Alexander Zhukov, Chairman of the Sochi 2014 Supervisory Board and Deputy Prime Minister of Russia, following a meeting of the Sochi 2014 Supervisory Board Tuesday in Moscow.
Participants at the meeting discussed the achievements of the Sochi 2014 Organizing Committee in 2009, and made a series of strategic decisions for the year ahead, said a Sochi 2014 press release.
Zhukov added, “the high ratings received following the regular visits of IOC and IPC experts are a strong demonstration of our excellent progress”.
He said, “this year the Sochi 2014 Organizing Committee has implemented a number of important projects. Key among these were the presentations of the new Sochi 2014 Olympic and Paralympic Winter Games brands, milestones which were the result of two years work and which also serve as a momentum boost for further achievements.
“The Sochi 2014 marketing program is being successfully implemented. Industry-leading companies are fighting for the right to become Partners of the Winter Games, which makes the Sochi 2014 project a great example of public-private partnership.”
Sochi 2014’s marketing program for 2009-2010 includes bringing in more than $1 billion in financial investments.
Dmitry Chernyshenko, President and CEO of Sochi 2014, reported that in 2009 the Organizing Committee collaborated with representatives of International Sports Federations, particularly on the issue of coordination of competition schedules and test events. The National and International Sports Federations together recruited competition leaders in all Olympic winter sports.
In 2010 Sochi 2014 will implement a series of priority projects which includes Russian 2014 Sochi House and Russian Cultural Week in Vancouver, the transfer ceremony of the Olympic flag, and the Russia-wide voting and selection of the Winter Games mascot.
