Vancouver 2010 announces that seven more Canadian Companies have joined its Official Licensing Program under the Novelty Gift and Collectibles (Hard Goods) categories.
The licensees will develop and sell products bearing Vancouver 2010 emblems and the Olympic and Paralympic brands.
Dave Cobb, VANOC executive vice president of revenue, marketing and communications said, “we are pleased to begin 2007 with another wave of support as we add seven Canadian companies from four provinces to join our growing list of VANOC licensees. Their souvenir and collectible products will complement the strong merchandising program started by our Premier National Partner, Hbc.
Recently licensed merchandise including apparel will become available at Hbc and retail outlets across Canada this month. A wide array of novelty gifts and collectibles are expected in stores by March 2007, including everything from luggage tags, lanyards, glassware and ski/snowboard accessories, to key chains, flashlights and sunglasses.
