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Convention Business Could Boost Sofia’s 2014 Olympic Bid

Bulgaria confirmed it is determined to add convention business to its tourism portfolio as the Bulgarian Convention and Visitors Bureau presented a strategy for its development in Bulgaria.

Paul Flackett, Managing Director of IMEX (International Meetings Exhibition) Frankfurt, one of the world’s key meetings and incentive travel exhibition, underlined the huge potential for advertising Bulgaria abroad in relation to its 2014 Olympic Bid.

Sofia recently elected management vowed to assign a high priority to promoting it as a modern European capital, attracting international business, culture, festival and other events, reports Novinite.

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