Beijing 2008 has begun the second phase of its sponsorship program for the 2008 Summer Olympic Games.
The program consists of three different levels of sponsorships – Beijing 2008 Partners, Beijing 2008 Sponsors, and Beijing 2008 Suppliers.
Games organizers have put together a rights and benefits package that includes many possibilities for potential sponsors.
There will also be a sponsor recognition program and an anti-ambush marketing program that will help potential sponsors get the most from partnering with the Beijing 2008 Games.
Seven companies have already joined as Beijing 2008 Partners.
