The Co-operative that is backing a bid for netball to be included in the Olympic Games has unveiled a new website, www.netballolympicbid.com, along with its own “Back the Bid” initiative, reports Sky Sports.
The website and logo were unveiled at The Co-operative Netball Superleague 2008/2009 official launch in Exchange Square, Manchester England.
According to Sky Sports the “Back the Bid” website is to become the central point for the campaign and contains background details and the latest news, as well as messages of support from various celebrities.
The new logo will be integrated into all activity and be present on court during televised games on Sky Sports.
The group now has 30,000 members and a recent in-store activity from The Co-operative has added 235,000 people in support of the campaign. England star Eboni Beckford-Chambers started the campaign with her Face Book group “Bid to get netball in the 2012 Olympics”.
Debbie Robinson, Director of Food Retail Marketing at The Co-operative said, “The Co-operative is fully behind the bid to have netball included in the Olympics and we’re pleased to be able to give the bid its own identity. The website provides a central point for everyone to keep up to speed with the campaign as it really starts to gather momentum.
“We’re gaining support from all of the major netball playing nations including Australia and New Zealand, and obviously the Internet breaks down any boundaries in distance for people to show their support”.
